Role Overview - Account Manager
We are looking for a results-driven Digital Marketing Account Manager with strong e-commerce experience to manage end-to-end digital performance and strategy for multiple client accounts. The role requires hands-on expertise across paid media, analytics, and conversion optimization, along with the ability to find out/implement actionable growth strategies.
Key Responsibilities
Own and manage e-commerce digital marketing accounts across platforms such as Google Ads, Meta, TikTok, and Marketplace media.
Develop and execute full-funnel strategies focused on traffic, conversion, and revenue growth
Plan, launch, and optimize performance campaigns including Search, Shopping, Performance Max, Paid Social, and Retargeting
Monitor key e-commerce KPIs: ROAS, CPA, AOV, conversion rate, revenue, and LTV
Lead budget allocation and pacing, ensuring efficiency and scalability
Analyze performance using GA4, Google Tag Manager, platform dashboards, and attribution tools
Collaborate with internal teams (creative, analytics, tech) to improve creative performance and landing page conversion
Prepare weekly/monthly performance reports with clear insights and recommendations
Act as the primary point of contact for clients, managing expectations and driving strategic conversations
Lead, mentor, and develop a team of performance executives and specialists
Allocate work, set priorities, and ensure high-quality delivery across accounts
Conduct regular performance reviews, training sessions, and skill development plans
Provide hands-on guidance on campaign structure, optimization, and troubleshooting
Required Skills & Experience
6+ years of experience in digital performance marketing, with strong e-commerce focus
Hands-on experience with Google Ads (Search, Shopping, PMax) and Paid Social platforms
Proven experience driving online sales and revenue growth
Strong understanding of tracking, pixels, and conversion setup (GA4, GTM, Meta, TikTok)
Ability to interpret data and turn insights into commercial recommendations
Experience managing multiple accounts and stakeholders simultaneously
Excellent communication, presentation, and client-management skills
